Analytics

See what sent, what clicked and what worked.

Look across every site at once, or drill into one. Chart any metric, split by site or by campaign type, with its trend against the period before.

14 day free trial. No credit card required.
Every site or just one

See the whole portfolio, then drill into one site.

The dashboard opens on the site you are working in. Switch the site picker to any other site you can access, or to all of your sites at once, and every callout, chart and report follows it.

  • The Websites view lists every site side by side: subscribers, new subscribers, sends, clicks, impressions and revenue. Sort by any column.
  • Download it as a CSV, or a detailed CSV broken out by day.
  • Performance Insights show your top ten sites’ gains and drops in subscribers.
  • Shared campaigns and segments report on one site’s copy, or every copy summed day by day.
Every metric

Chart any metric, split the way you need it.

Pick a report and the chart redraws for one site or all of them. Sends, clicks, conversions and conversion values can each be shown for every campaign type together, or just manual, triggered, RSS, welcome or API pushes.

  • Subscriber reports cover totals, new subscribers by date and by UTM source, and opt-in rate.
  • Campaign reports cover sends, clicks, conversions and conversion value.
  • Unsubscribes are counted separately for people who opted out, browsers that became unreachable, and purges.
  • Limit any report to one country, or break it down by country.
  • Last 30 or 90 days, this quarter, last quarter, year to date or custom dates. Download the data behind any chart as a CSV.
Trends and notes

See what changed, with notes on why.

Every headline number shows its change against the previous period of the same length, in green or red, with a sparkline beside it. When a spike needs explaining, click that day on the chart and leave a note your whole team can see.

  • Notes show who wrote them, and a day can hold as many as you need. Each site keeps its own.
  • Marked days preview their notes on hover, so a jump in clicks comes with its reason attached.
  • Aimtell’s own announcements appear in the same list, so platform changes are on the chart too.
Conversion tracking

Follow every push to the sale.

Tie each campaign to the goals you care about, like purchases, sign ups or booked appointments, and see conversions and their value next to the clicks. Then compare campaigns on what they earned.

  • Shopify conversions are tracked automatically.
  • Set your own conversion window in days.
  • Count conversions on another domain with the tracking pixel, or from your server with a postback.
  • Revenue split by campaign type, so you know what the automations earned on their own.
Subscribers in and out

See where subscribers come from, and why they leave.

Chart new subscribers as a line per UTM source and medium to see which channels grow your list. Watch your opt-in rate, and see unsubscribes split into people who turned notifications off, browsers that became unreachable, and subscribers your purge rules removed.

  • The eight largest sources are charted on their own, and the rest grouped as Other.
  • Opt-in rate counts only visitors who were shown the prompt, so browsers that never see it do not drag it down.
  • Sends, clicks and subscriber numbers refresh every hour.
A/B testing

Test two versions of any campaign.

Split test the title, message, icon or image of any campaign, and toggle between versions in the results to see which one people clicked. Test the send time on manual campaigns, and the messages in your automations too.

  • Works on manual and triggered campaigns, so your abandoned cart copy can keep improving.
  • One toggle to turn it on.
Version AForgot something?Your cart is saved. Pick up where you left off.3.1% click rate
Version B · WinnerYour Merino Crew is waitingOnly 4 left in your size.4.7% click rate
And the rest

Logs, exports and the API.

For when you need more than the dashboard shows.

Campaigns by status

Drafts, scheduled, repeating, sent and paused each have their own view and their own link to bookmark.

Country insights

Break any report down by country and download the results.

Action button clicks

Clicks counted per button, so you know which call to action people chose.

Notification logs

Every send by type, plus logs of the custom events and attributes your site and server track.

Exports

Download campaign results, each campaign’s conversions, segment members and daily site breakdowns as CSV.

Analytics API and webhooks

Pull analytics for one site or all of them over time, or stream clicks and impressions to your own systems.

Find out what push is earning you.

Install the snippet today and watch the first numbers come in.

Fourteen days, every feature included, no credit card.